Content marketing and copywriting are not the same. Sure, they both involve words, but they have two very different purposes. Content marketing is the creation of valuable content that is designed to attract and convert visitors into customers. Copywriting is designed to get the reader to take a specific action or to feel a certain emotion. When the two are married together, explosive things happen to your website and results!
You can write your own copy but as with most things in life, there is a knack to getting it right. Well written copy and properly structured content are more than just words on the page delivering information. It allows your audience to feel your message and to connect with your brand, much the same way as we still hold childhood books in our hearts. Words are powerful and in the world of online marketing, they are your main artillery.
We take what you want to say and we make sure it fits a certain template. Our copywriters are skilled in writing SEO-friendly content that gets noticed by search engines and people alike. We work closely with you to ensure that every word is exactly where it should be, using market knowledge as well as industry insights to make sure that your copy is both up to date and relevant. We take the time to truly understand your brand language and tone.